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Concept prototype · Provisional colors, not a final brand

Network home · concept

Every school.
One connected community.

One network website, regional hubs for New York, Connecticut and Rhode Island, and a microsite for every campus — each with its own voice, all sharing one trusted foundation.

Illustration of students and families walking connected paths between three school buildings

1

Network website

Shared mission, enrollment, careers and giving.

2+

Regional hubs

Concept hubs for each state with local calendars.

41

School microsites

Campus pages that inherit the essentials.

Network › Region › School

Choose a regional hub

Regions are concept groupings for the demo, not verified school assignments.

Art direction

Grounded in the real visual world

See all sources
Reference photo: Teacher leading a math lesson at the whiteboard — from achievementfirst.org
Teacher leading a math lesson at the whiteboard · Photo © Achievement First — source · concept illustration only
Reference photo: School leader embracing a scholar in class — from achievementfirst.org
School leader embracing a scholar in class · Photo © Achievement First — source · concept illustration only
Reference photo: Teacher exploring a science specimen with scholars — from achievementfirst.org
Teacher exploring a science specimen with scholars · Photo © Achievement First — source · concept illustration only

Sample school microsites

Illustrative — not real schools
Illustrative

Sample Academy North

Example Neighborhood A (example) · New York City concept

  • Elementary
  • Middle

Explore microsite

Illustrative

Sample Academy East

Example City B (example) · Connecticut concept

  • Middle
  • High

Explore microsite

Illustrative

Sample Academy South

Example Town C (example) · Rhode Island concept

  • Elementary

Explore microsite

Illustrative

Sample Academy West

Example Neighborhood D (example) · New York City concept

  • High

Explore microsite

Why this approach

Built around what the evaluation committee will score